Symbols & Branding Assessment 1 - 2017

Students rejuvenate a brand identity in order for the client to appear relevant in a changing marketplace (e.g. modernise, enable a new target market etc.) Research into current trends and styles is analysed against the client’s current brand.

Student: Jodi Lee Kite

Student: Kieth Turner

Symbols & Branding Assessment 2 - 2017

Students work with a client that is forced to completely change their identity in order to re-engage with the marketplace (e.g. reduce negative connotations, change target markets etc.) Students will need to research the marketplace and competitors critically assessing opportunities to exploit.

Student:  Amelia Aitken

Student: Meg Clarke

Student: Simon Field

Symbols & Branding Assessment 3 - 2017

Students assist the client in delivering a new product/service to the marketplace. They also produce

stationery for the client and produce rationales to explain their thinking.

Student: Amber Larner

Student: Danielle England

Student: Jessica Benten